Happy Way was founded in 2015. The founders engaged Dream & Do at the brand's inception, and our collaboration continues today. Happy Way is a protein powder brand focused on women who want more energy. We established and built the brand around the tagline 'Powders to Unlock the Universe.'

Services Rendered

Brand Concept Brand Strategy Copywriting and tagline Brand Bible and Style Guide Creative Direction Website Design All Packaging Design New Product Development Social Media Content Social ad content Murals and brand experiences Art-direction and production of photography campaigns

Photographer:  Prue Aja      Illustrator: Rachel Chu
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Flourish & Fullfilled

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Little Succers