Creative

Strategy

Tara is often asked “can I pick your brain?” Yes, you can. Here’s how.

  • In this session, Tara works with clients to define the problem they want to solve. Drawing on her design thinking approach and over 15 years of experience building businesses and brands, she creates a tailored plan of action. Her goal is for every client to leave feeling clear, inspired and ready to take action.

  • 4 x 90-minute 1:1 strategy sessions over 4 weeks — Dream, Discover, Design, Do.
    Across these sessions, Tara guides clients through the same process she uses to innovate and bring specific ideas or projects to life.

Branding

Work with Tara to create a start-up brand that will be loved and shared, or on a brand refresh or transformation.

  • Tara creates minimum viable brands. Her most efficient and effective branding package includes a business name, tagline, brand DNA (vision, mission and values), and a complete identity system covering logo, colours, fonts, imagery and tone of voice.

  • Tara renovates brands so they not only feel refreshed and “house proud” but also increase in business value. Every rebrand includes her four-week creative strategy package, brand bible creation and a brand rollout production plan. From there, she works within each client’s budget to produce all the design assets needed to successfully launch the new brand.

  • Brand activations express a brand’s value proposition in action. Tara designs powerful experiences that engage audiences, spark excitement and build loyalty. She works with clients to define objectives and budgets, then develops creative concepts aligned to their goals. Once a direction is chosen, she manages the entire production to deliver an unforgettable customer experience.

Design

Tara can design and produce creative assets for your brand and business.

  • I can design all marketing material from EDMS, social media, paid social ads and content, websites, landing pages, printed material and packaging.

  • I am very experienced in art direction of photo and video shoots from concept, creative direction and full production including model casting, styling and props.

  • I love designing revenue producing new products, whether that be books, journals, clothing, merch, digital products, experiences, events - i invite the challenge to design something that is highly desirable.

  • I can design and produce your next event for your business and pride myself on considering every guest touchpoint to make it the best experience ever.